Home Cover StoryRNA Builders (NG)  

RNA Builders (NG)  

by Ecostar Business

 Synonym of luxury apartment 

RNA Builders (NG) is a premium name in Mumbai’s vibrant real estate market. Known for delivering value for money residential units equipped with luxurious ambience, modern amenities, and careful planning, the NG-branded apartments command a premium value forever. Residents feel they have procured an elite address. The NG projects ensure complete satisfaction, instilling confidence in buyers while they work with a professional real estate development team to complete the deal.

RNA Builders (NG), widely known as RNA (NG), debuted in the Mumbai real estate market in 1982 with its inaugural project, Greenfields, situated along the now-vibrant Jogeshwari-Vikhroli Link Road (JVLR). In 43 years, it has built homes for several thousand families who live happily and feel immensely proud of their elite address. It has constructed homes catering to both the city’s celebrity elite and the middle class through a multitude of large-scale projects. Noteworthy developments, such as the Oxford Tower, exemplify RNA (NG)’s outstanding civil engineering expertise. With a diverse portfolio that encompasses luxury bungalows, sky villas, and affordable housing, RNA (NG)’s impressive initiatives firmly establish its reputation within Mumbai’s real estate landscape.

RNA (NG) redefines luxury for every segment, transforming buyers’ residences into true havens. Perhaps, no other builder had induced such high ambitions among the middle class to own a luxury apartment until RNA (NG) began offering opulent residences for the middle class in Mumbai’s costly real estate market. The management understands the challenges that the middle class faces before and after buying a residential property in the Mumbai suburbs. Its team designs and executes the project under the supervision of its promoter, Narender Gupta (NG), accordingly. 

Buyers at every RNA (NG) also have a unique experience as RNA (NG) sells ready-to-move-in units. An RNA (NG) buyer was never troubled by the financial burden caused by delays in possession. In a market where most homebuyers face issues with late key handovers, leading to higher finance costs, RNA (NG) was an exception. None of its several thousand home buyers over the past four and a half decades has ever encountered such problems. That is the NG guarantee. 

Mumbai is India’s financial capital, a place where people work hard to achieve a decent life and save for the future. It is a city where the poor can gradually become middle-class by taking advantage of financial growth opportunities available everywhere. Moreover, as NG rightly points out, when the population increases, the demand for housing also rises. Real estate, which serves as both a solid investment and a shelter for buyers, flourishes thanks to the prospect of high incomes among residents. Mumbai consistently commands high prices and is one of the fastest appreciating real estate markets. The growth has not been uniform, as premium properties developed by well-known real estate brands tend to offer better value appreciation. Trust is another crucial factor buyers consider before selecting their destination, and here, RNA (NG) has an advantage. 

The middle class advances into the upper and super-rich strata. In this journey, each person’s primary aspiration is to purchase an opulent apartment to boost their status. In Mumbai, a house signifies more than just shelter. Builders like RNA (NG) have educated the middle and upper middle classes to aspire to luxurious homes. Owning an apartment in the upscale or central areas of Mumbai is a status symbol, especially at addresses of RNA (NG) projects, where people borrow heavily and invest all their savings.  

On the other side, developers innovate the way houses are designed and constructed. It is the work of understanding the psychology and aspirations of the people who are dreaming and progressing simultaneously. The middle class learn to dream as the developers build stylish homes. RNA (NG) understands the aspirations of the middle and upper-middle class, helping them feel proud of owning an apartment that reflects their future status. Prominent corporate entities in Mumbai, such as Air India, have also benefited from their partnership with RNA (NG). A prime instance of this collaboration is the construction of 300 homes in four towers at Marol for Air India, showcasing RNA (NG)’s unwavering commitment to excellence.

The pool of buyers at RNA (NG) projects comprises celebrities, civil servants, business executives, top corporate executives, and high-net-worth families. They get their home, no less than a paradise, with an NG guaranteed satisfaction. “We believe in delivering quality homes with enough luxury that people dream of in Mumbai. RNA (NG) guarantees peace of mind, value for money, and timely delivery. We adhere strictly to our commitment, which has made us one of the most trusted builders in Mumbai. Our team works on the ground to help buyers in whatever way they expect from us,” says Narender Gupta, Promoter, RNA Builders (NG)

The policy of constructing homes before sales begin ensured timely possession. The ready-to-move-in model helps impatient buyers visualise their fully built dream homes, allowing them to understand exactly what they will receive. Buyers can adjust their move-in schedule. This is RNA (NG)’s promise, says Hari Nair, Chief Executive Officer at RNA Builders (NG). RNA (NG) also offers a unique after-sales service to strengthen customer loyalty. As the generation changes, RNA (NG) changes the contours of projects. The new-age home buyers find something new in all emerging projects besides their traditional offers of exceptional landscaping and interior design, Hari Nair points out. 

Over the years, the Mumbai real estate market has seen many ups and downs. But RNA (NG)’s buyers could see their trajectory only on the upside, as neither its projects nor its buyers have ever been vulnerable to any shake. That makes its buyers distinctively satisfied. RNA (NG) is built on a firm footing, making no miscalculation and promising nothing undeliverable. It has proven itself capable of delivering more than what it promises. 

Though prominent in the residential segment of the real estate business, RNA (NG) has built commercial properties. “Commercial is only a narrow portion of our projects, and we would like to be known as a residential property developer,” says NG. RNA (NG) built only one commercial project, which also remains a landmark at classy locations. The location is now known by the name of the project, Lokhandwala Shopping Arcade, also widely referred to as Lokhandwala Market. It is still a vibrant shopping destination in the western suburb of Mumbai, Andheri West. It is still famous for its trendy fashion, accessories, footwear, electronics, and eateries. 

Currently, numerous RNA (NG) projects are underway in various densely populated areas of Mumbai. All are premium projects at the best prices and the best value categories. At the same time, there are some super-premium projects, too, including NG Eclat, in Andheri (W) – Lokhandwala, and a super-premium sky villa project named NG Grand Plaza at Ghansoli in Navi Mumbai.   NG Eclat is a 360-unit ready-to-move-in super premium project. Although it is primarily a residential project, the developer has included some commercial units as part of the amenities.

RNA (NG) has three major ongoing projects – NG Bliss, NG Aroma, and NG Grand Empire – in Mira Bhayandar. While NG Bliss is a project of 119 flats over a 26-storey edifice, NG Aroma has 207 flats. NG Grand Empire has 322 flats on a 29-storey building with two wings. Besides these, it is planning another project named NG Atlantis in Mira Bhayandar.  

In Vasai East, a MMR region, RNA NG has a mega project named NG Platinum City of 26 buildings underway. The project is receiving a massive response from buyers, and it could complete bookings of 10 buildings. One more project, named NG Signature City, is coming up in Virar. 

In recent years, it completed projects like the 10-tower-360 home NG Regency, in Thane; 1500-home NG Suncity at Thakur Village – Kandivili East; NG Royal Park, Kanjurmarg, 15 plus projects in Mira Bhayandar Road, including NG Vibrancy, NG Baveno, NG Tivoli, NG Canary, NG Valencia, NG Spring, etc. 

Every RNA (NG) project offers luxurious interiors and exteriors, optimal space utilisation with thoughtful considerations for light and airflow, creating a fulfilling living experience in each home. “We use only high-quality materials throughout the construction stage,” says Hari Nair. With innovative designs and skilled interior decorators, RNA (NG) Projects exemplifies world-class luxury and build quality.

RNA (NG) evaluates various factors to enhance value for home buyers. The team pays greater attention to aesthetics, amenities, and infrastructure when conceiving its projects. Buyers typically look for attractive scenery, air ventilation, and convenient access to social infrastructure such as schools, hospitals, and public transportation. The company anticipates these needs when selecting project sites, focusing on both current trends and future demands. Collaborating with top interior designers and landscape architects, including Hafeez Contractor, RNA (NG) addresses the diverse needs of homebuyers. This commitment reflects NG’s vision and the management’s understanding of homeowners’ preferences. With a substantial land bank at its disposal and strong public trust in the builder, NG has numerous projects underway, and the Chairman himself supervises them all diligently. 

We believe in delivering quality homes with enough luxury that people dream of in Mumbai. RNA (NG) guarantees peace of mind, value for money and timely delivery. We adhere strictly to our commitment, which has made us one of the most trusted builders in Mumbai. Our team works on the ground to help buyers in whatever way they expect from us.    

Narender Gupta, Promoter, RNA Builder NG

During the pandemic, when all work was halted across the country, RNA (NG) continued to pay salaries and wages to executives and workers. Even the real consultants dealing with RNA (NG) did not face any financial woe due to the lockdown. NG took care of everyone. NG is one of the rarest examples of ethical practice and a humane face in business. 

Hari Nair, Chief Executive Officer, RNA Builders (NG)    

RNA Builders (NG) is known for its careful project management and discreet approach. The management keeps the interests, preferences, and desires of the buyers in mind. Most family visitors decide to buy their dream home at their project immediately because of the captivating ambience and value-for-money proposition. RNA NG understands what home buyers want.

NG is a renowned name in the vibrant Mumbai real estate market. Many developers attribute their project successes to his timely assistance.

RNA (NG) has developed 100 million sq. ft. for over 10,000 satisfied homeowners who now reside elegantly in Mumbai’s prestigious suburbs, including Andheri Lokhandwala, as well as in Kandivali, Mira Bhayandar, Kanjurmarg, Mulund, Thane, Navi Mumbai, Vasai and Virar.

RNA (NG) transforms its projects into remarkable landmarks and thriving communities, catering to the emerging elite, complete with exceptional amenities. The company constructs several thousand square feet each year, providing luxurious residences that consistently exceed expectations while delivering outstanding value for money. 

Some major projects completed in Mumbai :

Mahavir DarshanOxford TowerOkland ParkNG Complex
RNA Shopping Arcade RNA classicNG Royal ParkGreenfield 
NG ParkNG SuncityNG Garden

Some major projects completed  in Mira Bhayandar :

NG ValenciaNG CanaryNG VibrancyNG Tivoli
NG Diamond HillNG Silver Springs NG Hill CrestNG Baveno
NG Sterling NG Paradise NG VikasNG Galaxy
NG VedantNG ShelterNG PalmNG Tower
NG EstateNG HeritageNG ViewNG Rock
Narendra Park

Completed projects in Thane:

NG  Regency NG  Hill ViewNG  Vihar

Completed projects in Vasai Virar:

NG Shree Ram VanNG Enclave

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