MSME Special

Cluster Focus: Balaramapuram Handloom Cluster

Gentle product humbly marketed Some products manufactured in certain clusters are known for superior quality. They have huge export potential. Yet they face huge challenges in terms of marketing. The products are known for quality manufactured from this cluster. They have huge export potential. Yet they face huge challenges in terms of marketing, since they are still under the shell of old-style and stay comfortable with whatever they find during the sale season. An interesting search for a cluster that still remains dwarfed. The Balaramapuram Handloom cluster has a legacy of more than a century with stories of many ups and downs and without having enough attention given to it by anyone other than its inspired customers. Products are seasonal with almost eight mon...

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Self Employment

Kerala Kafe: Aggregation of Women Power

Kerala Kafe promises authentic Kerala taste in every food it serves. A venture by four women, the restaurant is set to make itself a place that serves a virtual home-made food under the supervision of the housewives turned restaurateurs. They have a set a standard for the preparation of each item with a touch of their marvelous Malayali hands guaranteeing an inexplicable taste and great contentment. The four women, hailing from different districts from the north end to the south end of the Arabian coastal State, naturally bring in every plate a taste that would satisfy people still cherishing their nostalgia. Four women, Asha Ashokan, Pushpa Prakashan, Hema Sajesh Nambiar and Ambika Murali came together to do business - a specialized restaurant that serves classic Kerala dis...

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Sector Watch

Organic Food Segment: CAGR of 10%: Bigger room for faster growth

"Organic foods often have much more beneficial nutrients, such as antioxidants, than their conventionally-grown counterparts."Harsimrat Kaur Badal This sector has a huge potential. Many farmers are now turning their focus to this sector looking at the price they can fetch through rebranding their product as "organic". After many decades of intense war against low productivity, agriculture or has seen a steep rise in production per acre mainly because of the use Of inorganic manure and development of hybrid seeds. Chemical fertilizers generated cheers on the face of farmers. Hybrid seeds resisted pests. A spray of arsenic chemicals to control pests enabled farmers to find an ease. All these finally imperilled the human health, compelling some section to return to the organic meth...

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ExclusiveSuccess Story

Balaji Wafers: India`s incredible namkeen King

Chandubhai ViraniFounder and Chairman After eighteen years of a tough life, working excessively hard for no return, Chandubhai Virani often felt deeply disappointed in the course of building his company, Balaji Wafers. There was a time he felt leaving the business to take up a job that would fetch something regularly. But, a risk-taker since childhood, his inner conscience kept him bound with the ailing business, fearing the loss of balance receivables from the miserly clients. Efforts continued without making big calculations. He crawled through bad times, but with a resolute spirit of never to give up. Now more than three decades into business, Balaji Wafers is a giant Indian food company, the largest one fully built and owned by an ordinary Indian villager. The history of Chandubhai...

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