A calculation without sagacity How do companies with no professional management in place fail to make a profit? Most SMEs make margin miscalculations, and incur heavy unplanned expenditure owing to their failure in factoring overall expenses, writes Gignesh Govindan. Often we speak about SMART (specific, measurable, attainable, realistic, time-bound ) Goals. But do you know how choosing the correct goal statement and calculations determine the success and failure of an organization? A smart organisation engaged in retail business realises that its private-label (in house) brands fetch a margin of more than 50 per cent. Naturally, with 50 per cent of the revenue coming from the private label business the company's bottom line is supposed to improve. After SWOT analysis, it is conclud...
Read More